TrueLabel partners with to expand content offering

16 January, 2024 — TrueLabel has agreed a partnership with games aggregator that will see TrueLabel operators gain seamless access to’s vast portfolio of content via advanced APIs.

The partnership means that operators utilising TrueLabel’s White Label, Turnkey and Crypto Casino Solutions can add more than 7,000 games from almost 100 studios to their product in a matter of days.

They can also enjoy deep integrations of this content, including jackpot and thumbnail selection functionality, all courtesy of’s easy-to-use APIs, as well as a full set of marketing tools.

TrueLabel CPO Sergii Kostylov said: “St8’s commitment to their clients’ growth is unparalleled. Striking this partnership means acquiring a high profile games hub, backed up with an outstanding set of marketing and retention tools. We’re sincerely happy to suggest their seamless API via TrueLabel’s solutions.” CEO Vladimir Negine added: “We’ve long been impressed by TrueLabel’s unique approach to building sustainable and in-demand igaming products. We see as an ideal match, and we look forward to working to further expand the TrueLabel offering with our content portfolio and supporting services.”

TrueLabel has built a fast-growing reputation for its tailored online casino solutions that come backed with a high-performance platform and advanced marketing tools.

Meanwhile,’s next-generation approach to content aggregation has won plaudits for its ability to replace manual work with cutting-edge technology, saving operators time and resources and helping them onboard new content faster than the competition.

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